Case Study

FindHorizon
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Building a premium brand for a financial trading company – the launch of FindHorizon

FindHorizon
www.find-horizon.co.uk

FindHorizon is a new financial trading advisory in Cambridgeshire, offering clear, practical guidance on how to trade and invest. Mediamerge was brought in to build the brand from the ground up, including the website design, SEO, and marketing strategy.

The Challenge

Trading and investing can be hard sectors to build trust in, so FindHorizon needed a strong, credible brand. We developed an identity that feels both professional and approachable, with a colour scheme and design that match industry expectations. We created a clear lead-generation funnel with RSS feeds and weekly updates, built their website, and set up and now manage their Facebook, Instagram, and LinkedIn profiles.

My colleagues and friends have all said the website looks very professional. Thank you so much Andrej and Isabelle – great job! Look forward to working with you both long term as we grow the business with your support.

PiJush

Owner, FindHorizon

☆☆☆☆☆ (5/5)

Our Approach

Mediamerge worked closely with FindHorizon to create a credible, professional brand and an effective digital presence. Our strategy included:

Brand Development:

  • Created a detailed Business Model Canvas to clarify goals and pathways.
  • Developed customer personas to align messaging with target audiences.
  • Conducted competitor analysis to identify opportunities for differentiation.
  • Designed a modern, trustworthy visual identity with industry-appropriate colours and typography.

Website Design & Development:

  • Designed and launched a fully responsive WordPress website optimised for all devices.
  • Implemented SEO best practices to improve visibility in search results.
  • Integrated a financial RSS feed to deliver relevant, trending news and increase visitor engagement.
  • Built an intuitive signup flow with a clear ‘Market Updates Newsletter’ CTA, automating the email list-building process.

Marketing & Collateral:

  • Created branded social media templates and email newsletter designs for consistent communication.
  • Set up and optimised company profiles on LinkedIn, Facebook, Instagram, and Bluesky.
  • Developed a content strategy to keep audiences engaged with weekly market updates and insights
Screenshot of Financial Services Company Website

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What Our Customer is Saying

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"I recently had the pleasure of collaborating with Mediamerge ... They played a pivotal role in bringing my graphic novel project to life, expertly crafting both a website and a suite of engaging video content. Their proficiency in content marketing, web design, and video production truly stands out in the Cambridge creative scene."

Dan Allum, Director, Romany Theatre Company

"Really enjoyed working with Andrej, he was very understanding and continually able to make adjustments according to my ideas."

Tom Beeston

"Isabelle and Andrej are lovely people and true experts at what they do. They created a website for us and it is exactly what we wanted. We are currently making use of their content marketing services to build the brand"

Emma Greenwood
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Contact

Get in Touch

01223 750 705 / info@mediamerge.co.uk

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