Website, Branding and Communications Strategy
North Cambridge Community Partnership
www.nccp.org.uk
A newly established charity needed support with their branding and communications strategy. By applying our marketing knowledge to the charities aims, we were able to create a fresh and friendly brand that effectively communicates their vision across various media.
This included:
- Logo design and branding
- Website design and optimisation
- Copywriting for online and offline communications
- Setup and maintenance of social channels
- Setup and management of email newsletter
- Design of printed newsletter distributed to
- Design of banners, posters and T-Shirts for events
- PR representation on radio and in newspapers
- Staff training and technical support
Branding and publicity
We created a fresh modern brand for this Cambridge-based charity and set up social media channels along with a robust content strategy.
Additionally we created and grew the reputation of the charity by creating an e-newsletter and print version that reached over 12,000 local households.
We also built a network of local advertisers which partially funded the printing and distribution, and created templates for posters and flyers to promote the many excellent community events the NCCP provides.
Results
Today the NCCP is an organisation cherished and respected by the local community in the North of Cambridge.
Our video and other content is also used in funding applications, ensuring that the charity is sustainable and will continue to thrive.
- A robust brand recognised by the local community
- A consistent funding stream
- Training and empowerment of staff
- Huge increase in word of mouth referrals
- First page ranking on Google
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