by Andrej Dethlefsen | Nov 17, 2023
In an era where social media platforms are flooded with content, standing out becomes a daunting task. However, video content has the power to cut through the noise and capture the attention of your audience more effectively than other forms of content. If...
by Andrej Dethlefsen | Sep 29, 2023
An example of effective video use can be seen on one of our longstanding client’s websites: Artisan Structures. Their site seamlessly integrates video to showcase their craftsmanship, engage visitors, and enhance the user experience. In 2025, video content has become...
by Andrej Dethlefsen | Feb 6, 2023
Modern marketers know that traditional outbound marketing methods link email campaigns and cold calling are becoming less and less effective. The solution? Content marketing. Content marketing is a strategic approach that involves creating and sharing valuable,...
by Andrej Dethlefsen | Mar 9, 2019
All of us know that the most popular search engine in the world is Google. What few of us know is that the second largest search engine is not Bing or Yahoo. It is YouTube. Given the fact that Google owns YouTube, they pretty much have the monopoly on search....
by Andrej Dethlefsen | Feb 18, 2019
1. Content is King Sounds rather obvious, but I have met many people who complain that their site does very little for the business, without addressing why that is. The fact is, your site can be the most cost-effective way of getting new business, but not if it is...