by Andrej Dethlefsen | Dec 2, 2024
Share: Businesses are constantly on the lookout for techniques to not only attract but also engage potential customers. A proven strategy that more and more businesses are adopting is the use of lead magnets. So, what exactly is a lead magnet, and why should you be...
by Andrej Dethlefsen | Nov 25, 2024
Share: Creating successful marketing videos is both an art and a science. One of the fundamental questions that often pops up in the initial stages of video content creation is: “How long should my marketing videos be?” Crafting the perfect video length is...
by Andrej Dethlefsen | Oct 10, 2024
Share: Social media platforms have revolutionised the way we communicate, shop, and interact. They have become an indispensable tool for small businesses, enabling them to reach a broader audience with a relatively small investment. However, in recent years,...
by Andrej Dethlefsen | Oct 2, 2024
Share: As a professional marketer and videographer, I’ve had the privilege of working with a diverse array of clients from different industries. While capturing their stories and messages through the lens of my camera and in conversations, I’ve often...
by Andrej Dethlefsen | Sep 23, 2024
Share: Today, we want to delve into the impact of Artificial Intelligence (AI) on our future, specifically focusing on its role in marketing and content creation. Though there are certainly positive aspects, the potential negative consequences are something that both...
by Andrej Dethlefsen | Nov 17, 2023
Share: In an era where social media platforms are flooded with content, standing out becomes a daunting task. However, video content has the power to cut through the noise and capture the attention of your audience more effectively than other forms of content. If...